Website Reconstruction - Special Reach
Challenge
In a group of four, we were tasked with redesigning a non-profit website of choice. We chose a non-profit that hosts programs year-round for kids with developmental delays and allows families a chance to step back and let their little one(s) have sone fun.
Some steps Taken to Solve Problem:
Proto-persona creation
Survey
Interviews
Empathy Mapping
Content hierarchy and Audit
Mind Mapping
Brand Identity
A/B Testing
Site Mapping